Comic strip books are a very versatile medium in development campaigns, because they combine visual story telling with text in a way that is appealing to most people. When special care is taken to use comics in an intelligent and well-planned way, the medium becomes a strong tool for the presentation of ideas and issues. A comic strip about an issue that is relevant to the target group will be very popular and widely read, especially where the literacy rate is low and where people have very few, if any, books.
'Stepping Stones' is a richly illustrated training package on gender, HIV, communication and relationship skills. It is now in use in over 30 countries in Asia and Africa. By Alice Welbourn, Strategies for Hope, published by ActionAid, 1995.